BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//NextToU//EN
CALSCALE:GREGORIAN
BEGIN:VEVENT
UID:a825192b-9641-4501-91cd-e52c11288f90@nexttoyou
DTSTAMP:20261106T165339Z
DTSTART:20261117T213000Z
DTEND:20261117T223000Z
SUMMARY:From Impression to Application: Where Brand Meets Performance
LOCATION:Sign in to download the location
DESCRIPTION:Presented by Cristel Turner\, chief branding officer\, and Sas
 ha Ivanic\, assistant vice president\, Enrollment Management.\n\nDePaul’s
  new We Major in You brand campaign is designed to build awareness\, stre
 ngthen our educational reputation\, inspire consideration\, and create me
 aningful connections with prospective students. Performance marketing bui
 lds on that foundation\, translating interest into measurable actions—fro
 m website engagement and inquiries to applications and enrollment.\n\nIn 
 this session\, we’ll explore how brand and performance marketing work tog
 ether to strengthen DePaul’s market position\, engage prospective student
 s throughout their decision journey\, and drive institutional growth.\n\n
 Registration is open to all current faculty and staff.\n---\nEvent Detail
 s: https://dehub.depaul.edu/rsvp?id=402937\n\nhttp://next-to-u.app/events
 /a825192b-9641-4501-91cd-e52c11288f90
URL:http://next-to-u.app/events/a825192b-9641-4501-91cd-e52c11288f90
END:VEVENT
END:VCALENDAR
